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Advertising competition with market expansion for finite horizon firms
1. | School of Management, University of Texas at Dallas, Richardson, TX 75083-0688, United States, United States |
2. | College of Business Administration, University of Central Florida, Orlando, FL 32816-1400, United States |
3. | School of Management, The University of Texas at Dallas, Richardson, TX, 75083-0688, United States |
[1] |
Alexei Korolev, Gennady Ougolnitsky. Optimal resource allocation in the difference and differential Stackelberg games on marketing networks. Journal of Dynamics and Games, 2020, 7 (2) : 141-162. doi: 10.3934/jdg.2020009 |
[2] |
Marcelo J. Villena, Mauricio Contreras. Global and local advertising strategies: A dynamic multi-market optimal control model. Journal of Industrial and Management Optimization, 2019, 15 (3) : 1017-1048. doi: 10.3934/jimo.2018084 |
[3] |
Piernicola Bettiol. State constrained $L^\infty$ optimal control problems interpreted as differential games. Discrete and Continuous Dynamical Systems, 2015, 35 (9) : 3989-4017. doi: 10.3934/dcds.2015.35.3989 |
[4] |
Jingzhen Liu, Ka-Fai Cedric Yiu. Optimal stochastic differential games with VaR constraints. Discrete and Continuous Dynamical Systems - B, 2013, 18 (7) : 1889-1907. doi: 10.3934/dcdsb.2013.18.1889 |
[5] |
Fengjun Wang, Qingling Zhang, Bin Li, Wanquan Liu. Optimal investment strategy on advertisement in duopoly. Journal of Industrial and Management Optimization, 2016, 12 (2) : 625-636. doi: 10.3934/jimo.2016.12.625 |
[6] |
Nasser H. Sweilam, Taghreed A. Assiri, Muner M. Abou Hasan. Optimal control problem of variable-order delay system of advertising procedure: Numerical treatment. Discrete and Continuous Dynamical Systems - S, 2022, 15 (5) : 1247-1268. doi: 10.3934/dcdss.2021085 |
[7] |
Chloe A. Fletcher, Jason S. Howell. Dynamic modeling of nontargeted and targeted advertising strategies in an oligopoly. Journal of Dynamics and Games, 2017, 4 (2) : 97-124. doi: 10.3934/jdg.2017007 |
[8] |
Rein Luus. Optimal control of oscillatory systems by iterative dynamic programming. Journal of Industrial and Management Optimization, 2008, 4 (1) : 1-15. doi: 10.3934/jimo.2008.4.1 |
[9] |
Robert J. Kipka, Yuri S. Ledyaev. Optimal control of differential inclusions on manifolds. Discrete and Continuous Dynamical Systems, 2015, 35 (9) : 4455-4475. doi: 10.3934/dcds.2015.35.4455 |
[10] |
Kuang Huang, Xuan Di, Qiang Du, Xi Chen. A game-theoretic framework for autonomous vehicles velocity control: Bridging microscopic differential games and macroscopic mean field games. Discrete and Continuous Dynamical Systems - B, 2020, 25 (12) : 4869-4903. doi: 10.3934/dcdsb.2020131 |
[11] |
Wing Yan Lee, Fangda Liu. Analysis of a dynamic premium strategy: From theoretical and marketing perspectives. Journal of Industrial and Management Optimization, 2018, 14 (4) : 1545-1564. doi: 10.3934/jimo.2018020 |
[12] |
Haiying Liu, Xinxing Luo, Wenjie Bi, Yueming Man, Kok Lay Teo. Dynamic pricing of network goods in duopoly markets with boundedly rational consumers. Journal of Industrial and Management Optimization, 2017, 13 (1) : 429-447. doi: 10.3934/jimo.2016025 |
[13] |
Simon Hoof. Cooperative dynamic advertising via state-dependent payoff weights. Journal of Dynamics and Games, 2019, 6 (3) : 195-209. doi: 10.3934/jdg.2019014 |
[14] |
Roberta Ghezzi, Benedetto Piccoli. Optimal control of a multi-level dynamic model for biofuel production. Mathematical Control and Related Fields, 2017, 7 (2) : 235-257. doi: 10.3934/mcrf.2017008 |
[15] |
B. M. Adams, H. T. Banks, Hee-Dae Kwon, Hien T. Tran. Dynamic Multidrug Therapies for HIV: Optimal and STI Control Approaches. Mathematical Biosciences & Engineering, 2004, 1 (2) : 223-241. doi: 10.3934/mbe.2004.1.223 |
[16] |
Elimhan N. Mahmudov. Optimal control of evolution differential inclusions with polynomial linear differential operators. Evolution Equations and Control Theory, 2019, 8 (3) : 603-619. doi: 10.3934/eect.2019028 |
[17] |
Alejandra Fonseca-Morales, Onésimo Hernández-Lerma. A note on differential games with Pareto-optimal NASH equilibria: Deterministic and stochastic models†. Journal of Dynamics and Games, 2017, 4 (3) : 195-203. doi: 10.3934/jdg.2017012 |
[18] |
Salah Eddine Choutri, Boualem Djehiche, Hamidou Tembine. Optimal control and zero-sum games for Markov chains of mean-field type. Mathematical Control and Related Fields, 2019, 9 (3) : 571-605. doi: 10.3934/mcrf.2019026 |
[19] |
Yafei Zu. Inter-organizational contract control of advertising strategies in the supply chain. Journal of Industrial and Management Optimization, 2021 doi: 10.3934/jimo.2021126 |
[20] |
Lei Yang, Jingna Ji, Kebing Chen. Advertising games on national brand and store brand in a dual-channel supply chain. Journal of Industrial and Management Optimization, 2018, 14 (1) : 105-134. doi: 10.3934/jimo.2017039 |
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