American Institute of Mathematical Sciences

Advanced
  • Previous Article
    Solvability of a class of complex Ginzburg-Landau equations in periodic Sobolev spaces
  • PROC Home
  • This Issue
  • Next Article
    Global existence and asymptotic behaviour of solutions for nonlinear evolution equations related to a tumour invasion model
2015, 2015(special): 745-753. doi: 10.3934/proc.2015.0745

Strategic games in a competitive market: Feedback from the users' environment

Natalia Kudryashova 1,

1. 

University of Cambridge, Wilberforce Road, Cambridge, CB30WA, United Kingdom

Received  September 2014 Revised  July 2015 Published  November 2015

We propose a model for the dynamics of a competitive market, in which strategic decision making of market players may be affected by the users' switching behaviour. A novel concept, habitual attraction, is introduced to reflect the resistance of users against changing their routinely used provider. The model can be adopted for a particular market and allows for dynamic learning. We demonstrate applications of the model to the internet search market in the context of competition law and regulation, where a user centred description is essential, for instance, in the anti-trust proceedings.
Keywords: Competition, User Behaviour., Internet Search Market.
Mathematics Subject Classification: Primary: 37N40; Secondary: 91A25, 91B5.
Citation: Natalia Kudryashova. Strategic games in a competitive market: Feedback from the users' environment. Conference Publications, 2015, 2015 (special) : 745-753. doi: 10.3934/proc.2015.0745
References:
[1]

M. Armstrong, Competition in two-sided markets,, \emph{The RAND Journal of Economics}, 37 (2006), 668.   Google Scholar

[2]

S. Athey and G. Ellison, Position auctions with consumer search,, \emph{Quarterly Journal of Economics}, 126 (2011), 1213.   Google Scholar

[3]

S. Athey and D. Nekipelov, A structural model of sponsored search advertising auctions,, \emph{Sixth ad auctions workshop.}, ().   Google Scholar

[4]

J. Chen, D. Liu and A. B. Whinston, Auctioning keywords in online search,, \emph{Journal of Marketing}, 73 (2009), 125.   Google Scholar

[5]

Y. Chen and C. He, Paid placement: Advertising and search on the internet,, \emph{Economic Journal}, 121 (2011).   Google Scholar

[6]

M. O. Edelman B. and M. Schwarz, Internet advertising and the generalized second-price auction: Selling billions of dollars worth of keywords,, \emph{American Economic Review}, 97 (2007), 242.   Google Scholar

[7]

D. G. Goldstein, R. P. McAfee and S. Suri, The cost of annoying ads,, in \emph{WWW2013}, (): 459.   Google Scholar

[8]

A. Hassan, R. Jones and K. L. Klinkner, Beyond dcg: user behavior as a predictor of a successful search,, in \emph{ACM WSDM 2010}, (2010), 221.   Google Scholar

[9]

K. Iyer, R. Johari and M. Sundararajan, Mean field equilibria of dynamic auctions with learning,, \emph{SIGecom Exch.}, 10 (2011), 10.   Google Scholar

[10]

N. Kudryashova, The market of internet sponsored links in the context of competition law: Can modeling help?,, \emph{WWW2014}, (): 331.   Google Scholar

[11]

T. G. Kurtz, Limit theorems for sequences of jump markov processes approximating ordinary differential processes,, \emph{Journal of Applied Probability}, 8 (1971), 344.   Google Scholar

[12]

J. Li, S. Huffman and A. Tokuda, Good abandonment in mobile and pc internet search,, in \emph{ACM SIGIR 2009}, (2009), 43.   Google Scholar

[13]

J.-C. Rochet and J. Tirole, Platform competition in two-sided markets,, \emph{Journal of the European Economic Association}, 1 (2003), 990.   Google Scholar

[14]

G. Taylor, Search quality and revenue cannibalization by competing search engines,, \emph{Journal of Economics & Management Strategy}, (): 445.   Google Scholar

[15]

H. R. Varian, Position auctions,, \emph{Int. J. of Industrial Organization}, 25 (2007), 1163.   Google Scholar

[16]

N. N. Vorobâev, Game theory,, Springer, (1977).   Google Scholar

[17]

L. Xu, J. Chen and A. Whinston, Effects of the presence of organic listing in search advertising,, \emph{Information Systems Research}, 23 (2012), 1284.   Google Scholar

show all references

References:
[1]

M. Armstrong, Competition in two-sided markets,, \emph{The RAND Journal of Economics}, 37 (2006), 668.   Google Scholar

[2]

S. Athey and G. Ellison, Position auctions with consumer search,, \emph{Quarterly Journal of Economics}, 126 (2011), 1213.   Google Scholar

[3]

S. Athey and D. Nekipelov, A structural model of sponsored search advertising auctions,, \emph{Sixth ad auctions workshop.}, ().   Google Scholar

[4]

J. Chen, D. Liu and A. B. Whinston, Auctioning keywords in online search,, \emph{Journal of Marketing}, 73 (2009), 125.   Google Scholar

[5]

Y. Chen and C. He, Paid placement: Advertising and search on the internet,, \emph{Economic Journal}, 121 (2011).   Google Scholar

[6]

M. O. Edelman B. and M. Schwarz, Internet advertising and the generalized second-price auction: Selling billions of dollars worth of keywords,, \emph{American Economic Review}, 97 (2007), 242.   Google Scholar

[7]

D. G. Goldstein, R. P. McAfee and S. Suri, The cost of annoying ads,, in \emph{WWW2013}, (): 459.   Google Scholar

[8]

A. Hassan, R. Jones and K. L. Klinkner, Beyond dcg: user behavior as a predictor of a successful search,, in \emph{ACM WSDM 2010}, (2010), 221.   Google Scholar

[9]

K. Iyer, R. Johari and M. Sundararajan, Mean field equilibria of dynamic auctions with learning,, \emph{SIGecom Exch.}, 10 (2011), 10.   Google Scholar

[10]

N. Kudryashova, The market of internet sponsored links in the context of competition law: Can modeling help?,, \emph{WWW2014}, (): 331.   Google Scholar

[11]

T. G. Kurtz, Limit theorems for sequences of jump markov processes approximating ordinary differential processes,, \emph{Journal of Applied Probability}, 8 (1971), 344.   Google Scholar

[12]

J. Li, S. Huffman and A. Tokuda, Good abandonment in mobile and pc internet search,, in \emph{ACM SIGIR 2009}, (2009), 43.   Google Scholar

[13]

J.-C. Rochet and J. Tirole, Platform competition in two-sided markets,, \emph{Journal of the European Economic Association}, 1 (2003), 990.   Google Scholar

[14]

G. Taylor, Search quality and revenue cannibalization by competing search engines,, \emph{Journal of Economics & Management Strategy}, (): 445.   Google Scholar

[15]

H. R. Varian, Position auctions,, \emph{Int. J. of Industrial Organization}, 25 (2007), 1163.   Google Scholar

[16]

N. N. Vorobâev, Game theory,, Springer, (1977).   Google Scholar

[17]

L. Xu, J. Chen and A. Whinston, Effects of the presence of organic listing in search advertising,, \emph{Information Systems Research}, 23 (2012), 1284.   Google Scholar

[1]

F. M. Bass, A. Krishnamoorthy, A. Prasad, Suresh P. Sethi. Advertising competition with market expansion for finite horizon firms. Journal of Industrial & Management Optimization, 2005, 1 (1) : 1-19. doi: 10.3934/jimo.2005.1.1
[2]

Yeming Dai, Yan Gao, Hongwei Gao, Hongbo Zhu, Lu Li. A real-time pricing scheme considering load uncertainty and price competition in smart grid market. Journal of Industrial & Management Optimization, 2017, 13 (5) : 1-17. doi: 10.3934/jimo.2018178
[3]

D. Alderson, H. Chang, M. Roughan, S. Uhlig, W. Willinger. The many facets of internet topology and traffic. Networks & Heterogeneous Media, 2006, 1 (4) : 569-600. doi: 10.3934/nhm.2006.1.569
[4]

Jinling Wei, Jinming Zhang, Meishuang Dong, Fan Zhang, Yunmo Chen, Sha Jin, Zhike Han. Applications of mathematics to maritime search. Discrete & Continuous Dynamical Systems - S, 2019, 12 (4&5) : 957-968. doi: 10.3934/dcdss.2019064
[5]

Xiangmin Zhang. User perceived learning from interactive searching on big medical literature data. Big Data & Information Analytics, 2017, 2 (5) : 1-16. doi: 10.3934/bdia.2017019
[6]

E. Camouzis, H. Kollias, I. Leventides. Stable manifold market sequences. Journal of Dynamics & Games, 2018, 5 (2) : 165-185. doi: 10.3934/jdg.2018010
[7]

Jose S. Cánovas, María Muñoz-Guillermo. On the dynamics of a durable commodity market. Discrete & Continuous Dynamical Systems - B, 2019, 24 (12) : 6621-6631. doi: 10.3934/dcdsb.2019159
[8]

Simone Farinelli. Geometric arbitrage theory and market dynamics. Journal of Geometric Mechanics, 2015, 7 (4) : 431-471. doi: 10.3934/jgm.2015.7.431
[9]

Alberto A. Pinto, João P. Almeida, Telmo Parreira. Local market structure in a Hotelling town. Journal of Dynamics & Games, 2016, 3 (1) : 75-100. doi: 10.3934/jdg.2016004
[10]

Lixin Wu, Fan Zhang. LIBOR market model with stochastic volatility. Journal of Industrial & Management Optimization, 2006, 2 (2) : 199-227. doi: 10.3934/jimo.2006.2.199
[11]

Didier Aussel, Rafael Correa, Matthieu Marechal. Electricity spot market with transmission losses. Journal of Industrial & Management Optimization, 2013, 9 (2) : 275-290. doi: 10.3934/jimo.2013.9.275
[12]

Shunfu Jin, Wuyi Yue, Zhanqiang Huo. Performance evaluation for connection oriented service in the next generation Internet. Numerical Algebra, Control & Optimization, 2011, 1 (4) : 749-761. doi: 10.3934/naco.2011.1.749
[13]

Shu Zhang, Jian Xu. Time-varying delayed feedback control for an internet congestion control model. Discrete & Continuous Dynamical Systems - B, 2011, 16 (2) : 653-668. doi: 10.3934/dcdsb.2011.16.653
[14]

Shuren Liu, Qiying Hu, Yifan Xu. Optimal inventory control with fixed ordering cost for selling by internet auctions. Journal of Industrial & Management Optimization, 2012, 8 (1) : 19-40. doi: 10.3934/jimo.2012.8.19
[15]

Shu Zhang, Yuan Yuan. The Filippov equilibrium and sliding motion in an internet congestion control model. Discrete & Continuous Dynamical Systems - B, 2017, 22 (3) : 1189-1206. doi: 10.3934/dcdsb.2017058
[16]

Jianjun Liu, Min Zeng, Yifan Ge, Changzhi Wu, Xiangyu Wang. Improved Cuckoo Search algorithm for numerical function optimization. Journal of Industrial & Management Optimization, 2020, 16 (1) : 103-115. doi: 10.3934/jimo.2018142
[17]

Colleen M. Swanson, Douglas R. Stinson. Extended combinatorial constructions for peer-to-peer user-private information retrieval. Advances in Mathematics of Communications, 2012, 6 (4) : 479-497. doi: 10.3934/amc.2012.6.479
[18]

Feng Yang, Kok Lay Teo, Ryan Loxton, Volker Rehbock, Bin Li, Changjun Yu, Leslie Jennings. VISUAL MISER: An efficient user-friendly visual program for solving optimal control problems. Journal of Industrial & Management Optimization, 2016, 12 (2) : 781-810. doi: 10.3934/jimo.2016.12.781
[19]

Yuan Zhao, Wuyi Yue. Performance analysis and optimization for cognitive radio networks with a finite primary user buffer and a probability returning scheme. Journal of Industrial & Management Optimization, 2017, 13 (5) : 1-16. doi: 10.3934/jimo.2018195
[20]

Deborah C. Markham, Ruth E. Baker, Philip K. Maini. Modelling collective cell behaviour. Discrete & Continuous Dynamical Systems - A, 2014, 34 (12) : 5123-5133. doi: 10.3934/dcds.2014.34.5123

 Impact Factor: 

Tools

Metrics

  • PDF downloads (17)
  • HTML views (0)
  • Cited by (1)

Other articles
by authors

[Back to Top]

Copyright © 2019 American Institute of Mathematical Sciences